Mercedes-Benz

CES 2020 Opening




The task: An opening film for the CES 2020.
The solution: Leading up to the reveal of new AVTR interface concept we developed a journey through the evolution of MB dashboards.
Starting and ending with voice-control we showed the most iconic and revolutionary interfaces connecting man and machine. 
The one minute film was shown not only at the main stage but also on social media in multiple markets wordwide.

Production: Bonaparte Films
Producer: Philip Töpfer, Nico Kreis
Director: James F. Coton

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